What is Kuja Kuja?
You can go to www.kujakuja.com to learn that Kuja Kuja is a real-time feedback and accountability platform, and we help clients to take action on real-time data.
In practice, we speak with communities and gain an understanding of their perceived satisfaction with services, as well as feedback on how to improve the services offered within their communities. We are driven by use and action on this data. For now, our clients are primarily non-profits or non-government organizations (NGOs) working globally with refugees and migrants. They start by taking small, tactical changes - such as adding chairs to a waiting room, to understand how even listening to the little things can make a big difference in user experience of a service. Over time, we work with these clients to identify larger, more strategic changes. Our clients have incorporated these insights into current and future project implementation, and have used Kuja Kuja data as evidence for the needs of a population. For example, one client used Kuja Kuja as part of a funding proposal arguing the need for food vouchers in a specific location. Another use case for Kuja Kuja that we are trialing is prototype design and testing.
In all of our projects, we are working to systematically incorporate the voice of the user or affected community to be central to decision making for the services they receive. I’ll plan to dig into that goal a bit further in a future post.